Exhibitions in South Korea: Country Spotlight

South Korea has risen dramatically in the last 20 years from one of the poorest Asian economies to now being one of the Top 5. This dramatic rise economically has also resulted in an increase in international events and exhibitions in the capital Seoul on an annual basis.

Seoul has a choice of venues for international exhibitions and all have excellent facilities and are easy to access via local transportation (The local metro system is excellent and taxi cabs plentiful). Exhibition organisers have a choice of 3 main venues and these are:

• COEX Korea Exhibition Center
• KINTEX (Korea International Exhibition Center)
• Seoul Trade Exhibition Center (Setec)

All 3 are good venues and as an exhibition visitor or as someone exhibiting, you will find that Korean people tend to very often have a strong wish to help foreign visitors. Add onto this hospitality the very social way in which business is completed in Korea and this can be a fascinating and quite different country in which to do business and to build contacts.

A very important part of Korean business culture involves Korean companies usually expecting potential new business partners to drink and eat together before doing deals. The idea is that when you drink together you both let down barriers and this gives you the chance to get to know new business partners in a more genuine and honest way. Beware though because many Korean companies hire professional drinkers specifically for meeting new clients. You can learn more about South Korean business online.

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Brought to you from Clip Ltd who offer the CLiP Modular Exhibition System.