Things to consider for Exhibition Stands (Part 1)

If you are new to organising an exhibit at a event it can be overwhelming and there are many things which are easy to forget the first or second time around. In case you are new to the Exhibition and Events industry and you will have to in the future organise your company's presence at an exhibition, some considerations below:

1. Indoor or Outdoor - Make sure to be clear on if you will be exhibiting indoors or outdoors. Some events have both indoor and outdoor space. The type of exhibition stand you require might well differ according to whether you will exhibit in or outdoors. There are stands and banners designed for outdoor use and which may be more suitable than some other stands. These are for example more weather resistant. (See samples of Outdoor Banner Stands).

2. Staff Training - Who will manage your stand on exhibition day and are they trained in sales and will they be supplied with any literature they will need. Will they or you also have a way of monitoring sales or leads. You may want to analyse the cost to sales leads afterwards for example to have a better idea in the future of the most efficient show, for your particular business.

3. Travel and Accommodation - With so much to organise ahead of an exhibition, there can be a temptation to book accommodation and travel at the last minute. The problem with booking accommodation late is that you will be booking for a location and time when hundreds of other exhibitors will also be booking for. The best advice is to book the accommodation as soon as possible.

(More tip and ideas in Part 2 next week...)
------
Brought to you from Clip Ltd - UK Exhibition Stands Specialists.